Win at Life in 90 Days

Look around you.

The modern world isn't designed to help you win. Despite living in the most abundant
time in history, surrounded by opportunity, with infinite knowledge at our fingertips…

Countless people are lost. Purposeless. Fighting for survival.
Humanity is changing at the fastest rate ever.
And so many are being left behind…

Losers, if you ask me.

We live in a world with so much opportunity.
So many ways to create and succeed.
So much value to be made…

And people choose to lose.

Scrolling through their feeds all day, rotting their brains.
Bombarding themselves with the roars of lunatics.
Envying and attacking and harming each other.

That's not how you win.

The problem is that our brains are the same brains humans have had for 50,000 years.
Monkey brains reacting to stimuli, getting scared of ghosts, and 'pursuing happiness'.
Taking abundance to mean it's allowed to sit on fake laurels and be indolent.

Look, all of our shitty behaviors make perfect sense.
If you realize how we have lived for thousands of years.
Because we've only had all this luxury for a couple hundred.

Back in the ol' days, of course we were afraid of failure.

If you went out hunting and fucked up, you got trampled by a mammoth.
If you sprinkled the wrong fertilizer, your whole crop would fail…
And your kids starved to death or just randomly died.

The stakes were so high and so little was known…
Who can blame the monkey for taking it easy?

And there really wasn't that much to do.
What even was there to distract you?
Betsy the cow's moo or something.

Nowadays we've got magical rocks we've shoved electricity in to communicate at the speed of light with billions of people across the planet and broadcast the most attention-sapping entertainment humanity has ever devised, carefully crafted over a hundred years of hyperoptimization in the fastest-paced environment in history… Yeah.

No wonder it's overwhelming.

And people think immersing themselves in this
endless bombardment of stimulation is 'resting.'

No. That's dulling your senses. That's avoidance. That's forgetting.

When we let ourselves be consumed by distractions…
We get robbed by the silent thief of inaction.

Remember the Cost of Inaction?

That’s why, in today's environment, It's important to stay focused.

Your average person wastes hours upon hours every day…

They 'get to work' only to switch their focus from their work, to team chat, to hopping on a call, to writing an email, to grabbing a snack, to getting on a team meeting, to taking a sales call, to sending a brief…

And then they're tired and overwhelmed, so they 'need a rest' only to scroll through social media, or start shopping for more snacks, or search for a show to watch later, while remembering the ongoing drama they got in last night instead of sleeping…

Then their phone rings. Then the notification on their screen pops up. Then they've got another email. Then the colleague needs help with something. Then the dog is crying and the baby walks in and the boss needs feeding.

No wonder it feels like there's not enough time in the universe to do everything.
No wonder so many fail to win. They fail to even try.

But, you see… Some monkeys do win.

Have you thought about what it takes to become a peak performer?
Have you considered why 0.1% of people are winning at life?
Why is that? How come they've got enough time?

You could say 'they're just built different'…
I say they're more capable of adapting to their environment.

Because when you live in a world that's changing at such a fast pace.
The faster you can change and adapt, the quicker you'll get ahead of everyone else.

And here's the truth: adaptation isn't random.
It's deliberate. It's ritual. It's identity.

The winners? They're not 'built different'.
They build themselves. Differently.
They are human beings who act.

They understand both how to sprint, and how to rest…
So that they get better and better at their current focus.

Elite performers practice their skill 3-4 hours a day.
Then they rest. Deliberately. Then after a while…
They test themselves on the grand stage.

Whether it's a football field or a tournament or a literal stage…
They push themselves to the limit. As hard as they can.
Facing huge obstacles. Breaking through.

And then they rest…

Reviewing their performance. Rebuilding their muscles.
Recharging their energy. Reinforcing their understanding.
Not mindlessly rotting their brain with shitty consumption.

But, listen…

Your body and mind doesn't grow when you push yourself.
And it definitely doesn't grow when you're taking it easy…
They grow when you recover, after breaking yourself.

That's what it means to grow. To change.

Like a crab shedding its shell.

Or a snake slithering out of its skin.

You too must act differently if you wish to grow.

And there's nothing wrong with that. It's normal.
You probably already do it without even realizing.
You act one way at home. You act in another outside.

Personally, I'm quite different when I'm being Ioan vs when I'm being Speed.

Now I'm also building up to becoming The Actionsmith, as you can probably tell…

Peak performers understand this and embrace it, to bring out their best.

When Marshall Mathers goes on stage, he's not just Marshall.
He's Slim Shady. He's Eminem. He's The Rap God.
And at home… he's a guy, a son, a father.

MLK puts on glasses to be a 'distinguished' gentleman…
Kobe goes on the court as 'Black Mamba'…
Beyoncé sings as 'Sasha Fierce'…

And Elon is… Adrian Dittmann, I guess.
His kids are very lucky to have him.

They're all humans with a purpose.
Forging their own path.

You can be too.

You can shake off your current programming.
You can outpace your competition.
You can overcome.

And win.

All you need to do is get started, find your purpose, never give up, and act act act.

If you've already been winning all your life. Great. You must've already been doing this.
Your current identity's been all good. Stick with it and keep truckin' along…

But if you believe the last few years could've been better…

Let me challenge you to play with your identity a bit.

Follow this path and in 90 days you'll be proud of how much you've changed…
Or keep following your programming and stay haunted by the same excuses. Forever.

But Actionsmiths don't make excuses. They climb to the peak of their performance.

Through deliberate action, in just 90 days, you can learn how to:

• Forge downtime into a weapon of creativity and resilience

• Channel your attention into compounding wealth

• Free yourself from the need for motivation

So you can win every day, routinely.

Common knowledge says that 90 days is the sweet spot between urgency and impact.

Some people quote MIT studies or famous authors, businessmen, and scientists…
Honestly, I've barely read any of that, but here's what I know:

If you stare at the Sun too long, you go blind.

Your vision of the future is just like that.
You can turn yourself a bit to face the warmth.
You can use your purpose as a powerful beacon…

But stare at it too long and you'll get fucked.

You can think "Oh but the Sun is so far away there's no way it can harm me."

Wear sunscreen, motherfucker. Don't be stupid.

And we need to treat our purpose with the same kind of respect.

We don't have to worship it. We're not Zunists or whatever.

But you must not let it overwhelm you.

Look too far ahead and all you can see is how far away you still are.
It's daunting. It's discouraging. It's defeating.

Do not let yourself be defeated.

So only glance at it every once in a while.
And feed the hell out of its flames.

The hotter it burns, the easier it is to progress towards it.

You'll sense it, even through your closed eyelids.

You'll feel it, no matter how far away it is.

But to actually make progress you need to set a nice attainable goal.
Just a short while into the future. Something real. Tangible.
And then take daily action to get your ass there.

But, more importantly. you need to look back.

If looking ahead can be discouraging, guess what?
Looking back can be encouraging.
And very much so…

Plus, if you truly want to change…
To succeed and meet your future self…
Facing your past is mandatory to get the fuck up.

When you run to chase your dreams, look over your shoulder.
Watch how you're lapping all the losers around you.
Notice all the great things you're accomplishing.

Look at where you started from.
Look at how far you've come.
Look around you.

Look…

The best run, fight, and act with their head held high.
Not because they're proud and egotistical.
But to be able to see around them.

To be purposeful in their actions.

When we left the jungle and entered the savannah…
We rose on our two feet. We became human.

Honor that. Stand tall. Use your eyes.

Look to get out of the haze of uncertainty.

Reach your own savannah.

Locate your purpose. Find a nearby landmark. Plan your path forward.
Then run, motherfucker. Run like the wind. As fast as you can.

And every short while, remember. Focus. Breathe. Live.

Now, where are you going? Where have you come from?
Who is that person in your future? Waiting for you.
Where have you started from? To get this far.

Write that shit down.

Every great achievement. Every civilization. Every victory.
They all started with one word, carved in action.
So it's time to finally learn how to achieve.

How to act. How to win. How to live.

It's easy. It gets easi-er.

Let me show you.

Today we'll craft another little habit. To get you further along.
Pair this with last week's habit and you're already well on your way.

In 90 days you won't just win.
You'll become a winner.

So let's get started.

These two habits have been the catalyst for my own change. The beginning and the end.
It may seem insignificant, but I'm well on my way to changing my whole chain.
Things that used to be impossible are now effortless…

It doesn't take long. In the past 90 days I've done more than I had done all year prior.
I've rebuilt resilience. I've regained my courage. I've rediscovered my willpower.
And I strongly believe that the next 90 days will achieve even more.

How you ultimately build your chain is up to you.
My intention is to offer the tools to choose.
And the choice to act purposefully.

The hammer's in your hand.

Act now.